Archant's Diana Sims has been appointed as Sales Director for the Archant Weddings portfolio.
This new role will see Diana taking on the responsibility for delivering the commercial revenue and leading the team to future success.
Diana has enjoyed a varied career in her 33 years at Archant, starting out as a customer service assistant before covering all of the local branch offices as a receptionist.
Following that, she has held roles including recruitment telesales, field sales in the Thetford and Brandon areas, and worked alongside local advertising agencies in Norwich for eight years.
Diana has also held management positions in key account retail sales, as well as at Archant's Let’s Talk, Tickles and EDP Norfolk magazine.
After moving to Weddings and becoming General Manager for Norfolk and Suffolk three years ago, she has been a key driver in helping to turn the portfolio into a profitable business.
Archant Commercial Director (Magazines), Peter Timperley, said "Diana brings with her a wealth of experience from across the board and I wish her every success in her new role."
Diana will start this role with immediate effect.
© Archant Ltd 2013