The inaugural issue of Platinum Resident was launched yesterday (November 6).
The bi-annual publication, from Archant London Magazines, is aimed at the super wealthy overseas and London based buyers looking to invest and live in London.
Platinum Resident targets an audience keen to understand what the capital has to offer, in terms of investment, education and culture.
Issue one looks at the city’s new property hotspots with advice and data from leading property experts including Hampton’s Johnny Morris and Tom Bill at Knight Frank as well as features on the best British schools, London Mayor Boris Johnson, Aston Martin’s new bespoke service and London’s burgeoning arts market.
Platinum Resident will be distributed in selected venues only – first class airlines, private London based clubs, private hospitals, etc… ensuring its advertisers are seen by the super wealthy.
“Platinum Resident truly answers a growing demand for targeting the super wealthy in a relaxed, defined environment,” said Publishing Director Caroline Vernhettes.
“We have successfully launched the first issue, and are confident that Platinum Resident is here to last and grow in strength.”
“London is arguably now the world’s most desirable city both in terms of business and leisure and Platinum Resident is designed to offer overseas buyers a definitive guide to this booming metropolis,” said Editor-in-Chief, Vicky Mayer.
© Archant Ltd 2013